As the 2025 college football season kicks off, the Texas Tech Red Raiders are riding a wave of optimism in Lubbock, fueled by an unprecedented offseason spending spree and a roster brimming with talent. With a favorable schedule and a program hungry for a breakthrough, the Red Raiders are poised to make waves in the Big 12. But in a program that hasn’t claimed an outright conference title since 1955, what truly defines success for Texas Tech in 2025? Is it hoisting a Big 12 trophy, or does the answer lie deeper?
2025
The Red Raiders have positioned themselves as a Big 12 contender through their aggressive use of the transfer portal and high school recruiting. The Red Raiders are searching for their first 9-win season since 2008. They are also chasing their first Big 12 Championship and the College Football Playoff berth that comes from winning the title. The 2025 season has the potential to elevate Texas Tech football to a place it hasnt been in a long time.
2026 and beyond
Texas Tech has landed multiple high-level recruits in future classes. Texas Tech is landing multiple high-profile prospects, including top-tier talents who chose the Red Raiders over national powerhouses. These commitments, secured through competitive NIL deals and a bold recruiting approach, have generated significant buzz, positioning Lubbock as an emerging destination for elite recruits and destroying the saying that “You can’t recruit to Lubbock.” This program is trying to be a Big 12 title contender for years to come.
